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ABOUT

Why this exists

Built by people who kept watching good businesses get ignored by bad outreach.

We run cold outreach for our own software company. People kept replying to ask about the videos, not the services. Handraise is that tool, productised. We tested the walkthrough format first in our own outreach.

Personalised video works now. It won't work forever. That is why Handraise is a set of replaceable tools on a permanent spine - accounts, credits, a registry - not a bet that one channel lasts.

Why the name

A hand-raiser is sales-speak for a lead who puts their hand up - someone who wants to talk to you. That is the outcome this toolkit is built to support. We could not say it shorter than the name does.

The people

Portrait of Alex Berriman

Alex Berriman

Builds software and runs this company. Founded Banja Labs and built the Australian business database that powers Handraise's targeting.

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Portrait of Jack Willis-Craig

Jack Willis-Craig

Runs product and operations. Has built and scaled B2B products across multiple Australian companies.

LinkedIn

What we won't do

  • We won't buy lists.

  • We won't invent numbers or logos.

  • We won't lock you into a contract.

  • We won't publish a reply-rate claim until it's our own measured data.

  • We won't ship a tool until its evidence, safety and billing rules are ready.

Where this sits

Handraise is built and operated by Banja Labs (a trading name of AJBERRI PTY LIMITED), the Australian software company behind Handraise and the Australian business database that powers it.

Built by founders. Built for trust.